Our Story
As a digital marketing agency, Rebel was selling fast and hiring faster. But with fast growth, comes more work.
We had piles of tasks and endless projects, with less and less time to get it all done. So, we bought all the right tools to get the work done efficiently and on time.
Or so we thought…
Every day, we battled tools that were too expensive, with too many bells and whistles that, quite frankly, just confused us even more.
We ended up going back to our spreadsheets and make-shift tactics that just, well, worked.
Something had to give. There had to be a better way to get our sh*t done.
Time-consuming tasks were occupying our energy, multiplying at the speed of light as we grew and grew.
Energy that was meant to go towards helping our clients do amazing things.
Time that was supposed to be spent building one of the fastest growing companies in the country.
We’d had enough.
So we said “f*ck it”–and we built it ourselves.
But turns out, we’ve done this before. Many times over actually! We’ve been on the cutting edge of many industries when it comes to SaaS application builds including early generation tools like:
- Peer 360 — A successful ESP that was used by thousands of companies in the world
- Contact Advocate — Early LinkedIn
- Divide the Ride — Early Carpool Rides
- School Dismissal Manager — thousands of schools across the nation
- Making Tough Choices — United Way SaaS tool

Rebelware Vows
We hereby vow to never do to you what was done to us.
We, the Rebels of RebelWare, vow to:
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Engineer software that solves your specific problem–giving you only what you need and nothing you don’t
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Build tools that require no explanation, onboarding, or training, ‘cause who has time for that?
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Always keep pricing transparent–no extra fees, no long-term contracts, no bullsh*t
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Proactively monitor your usage to help maximize each tools’ performance and collaborate with our customers to make our tools even better
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Never blow up your inbox with upsells and spam
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Humanize your day-to-day tasks, with some humor, so that you can actually enjoy what you’re trying to accomplish
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Give back precious time in your day to get the most important work done on time
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And surprise our customers with value that dramatically outweighs cost